eBay Simon Mall Kiosk
Future of Retail
First Person partnered with the eBay Retail Innovation team to help develop, concept through completion, a stunning wayfinding experience for the Stanford Mall. We had three key objectives.
First, we needed to replace traditional flat maps with a kiosk that not only made finding a store faster and easier, but the whole process needed to take less than 30 seconds. Second, we needed to able to engage a large number of shoppers and provide traffic shaping: how many used the kiosk, what did the search for, what offers and deals did they select. Third, we wanted to drive the shopper to a mobile experience by pushing their maps and deals to their phone.