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Stakeholder Alignment Workshop

Build and tell stories to communicate and sell ideas.

Storytelling is everywhere. While many of us are indeed storytellers, we’re not necessarily storybuilders. Capable of understanding story structure and the best way to use it to connect our idea to an audience.

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About Storybuilding Workshop

In this workshop you’ll learn, apply, and practice the art and science of storybuilding. We’ll walk you through the purpose and value of story, and show you the structure all great stories share.

You’ll practice building those structures, then apply it to specific audiences you identify, weaving in the natural emotional triggers that make a story felt and not just heard.

Then we’ll dive into presenting your story. Real-world examples will show how each story component is used to build a presentation worth remembering, including the role visual support plays in effectively communicating ideas.

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Team, the work here is truly inspiring. You’ve managed to turn our story into a visual masterpiece. I can’t thank you enough.

Todd Forsythe
CMO, VEritas


Understand the value, purpose, and structure of story so that you can quickly and easily construct compelling narratives.

Gain insight into audience empathy to fine tune stories towards specific audiences.

Enhance presentation skills to connect to audiences where they are.

Craft stories that persuade stakeholders and sell ideas.

Improve visual support and presentation building through purposeful, story-first outlines and practices.


  • 1

    Introduction to Story

    Story Structures

    Emotional Resonance

  • 2

    Audience Empathy

    The Story Experience



  • 3

    Storybuilding Process

    Universal Structures

    Building Blocks

  • 4

    Storytelling That Moves

    Famous Presentations

    The Role of the Deck

    Audience Understanding

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hours w breaks (full day)

Participant Recommendations

min  –